The Perch Blog

Perch – the first and only piece of weight room technology built for athletes and coaches – has announced a weight rack integration launch with Life Fitness and PLAE, giving users of the equipment an opportunity to elevate their weight room experience by quantifying performance with velocity-based training.

VBT or velocity based training can get complicated, so we wanted to keep the benefits simple in this blog post!

One of the most prevalent uses of AI in fitness is for form correction, and Perch combines a 3D camera with machine learning to capture complex movements. University of Georgia Football has been using Perch for a few years now, see the impact it has had on their program

Strength training has been around for centuries, learn how it has evolved into today's version and the future of technology in strength training

The introduction of technology for athletic performance has been incredibly helpful to improve health, wellness, and performance for all athletes.

Perch – an MIT-developed, Al-backed weight training platform that is helping a growing number of professional and collegiate athletic programs improve overall performance in the weight room and on the field – recently announced Miami Dolphins cornerback Byron Jones as an investor.

The journey through life offers many twists and turns. For 2016 MIT graduate Jacob Rothman, his journey has helped him become a revolutionary in the sports and tech world. Rothman first fell in love with sports, specifically baseball, in Charlotte, North Carolina. It was one of the most popular sports where he grew up.

The AI-powered weight training product Perch claims it had a record performance in 2022 after gaining traction with players and coaches across college and professional sports leagues.

Perch, an MIT-developed technology that is helping a growing number of professional and collegiate athletic programs improve overall performance in the weight room and on the field, today announced the raise of a $4 million financing round. This brings the total amount raised by the company to $6 million since the company’s founding in 2017.

Interested in starting your own entrepreneurial journey in health & fitness but unsure what to expect? Then read up on our interview with Jacob Rothman, Co-Founder of Perch, located in Cambridge, MA, USA.

Velocity-based training is flexing its strength. For context: Tried and true, for decades, strength and conditioning revolved around percentage-based training — where intensity and load are prescribed relative to an athlete’s one-rep maximum weight. Now, new research suggests that velocity-based training (VBT)—focused on measuring and improving...

A new technology is coming to the weight room. Founded by three MIT athletes, Cambridge-based Perch uses computer vision and machine learning algorithms to monitor an athlete’s movements during exercise in the gym. The startup recently raised a $4 million round from investors like Bradley Bloom, Ledgeways Ventures LLC and Byron Jones...